Combinatorial Explosion

A combinatorial explosion in paid search refers to the exponential increase in potential options when allocating paid search budgets and pay per click bids in larger and larger ad campaigns. This combinatorial explosion of advertising options and their predicted outcomes can leave a human marketer stressed out and drowning in an infinite sea of potential marketing strategies. It doesn't help that these large paid search campaigns often have hundreds of thousands of £'s of profits on the line depending on an effective bidding strategy.

Core Bid Management has developed intelligent computational engines that integrate with online search engine and analytics data to completely automate day to day bid changes and online budget allocation. Your paid search analysts can concentrate on more creative aspects of paid search while our Core systems maximise customer ROI with mathematical perfection.

Contact us at to discover how commercially experienced PhDs and software developers will help you efficiently manage paid search campaigns.